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Delilah MelShopify AI Shopping

About

Delilah Mel

Shopify AI Shopping & Agentic Commerce Specialist

Six years of Shopify work behind me, and one year spent almost entirely on Agentic Commerce. I tested it on my own stores, with my own money, before I ever charged anyone for it.

Delilah Mel, Shopify AI Shopping and Agentic Commerce Specialist
Delilah Mel, Shopify AI Shopping Specialist

Credibility

The short version, in numbers.

Everything here comes from work already delivered.

0

Shopify stores served

Store owners I have worked with directly.

0+

Countries represented

Clients across several markets and time zones.

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Years of Shopify experience

Building, optimizing and marketing real stores.

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Year specializing in Agentic Commerce

Focused entirely on AI-assisted shopping.

Level 2

Former Fiverr Level 2 seller

Earned through delivered client work.

Background

What I actually do all day.

Optimizing a catalogue for AI discovery means editing real products inside a real store, and understanding what a change to a title, a collection or a schema field does to everything else. I am not handing a merchant a document and hoping their developer interprets it correctly.

That is why the six years of store building matter. The Agentic Commerce work sits on top of ordinary Shopify craft: clean structure, sensible collections, product data that says what the product actually is, and pages that convert once someone arrives.

I keep the client list international on purpose. What works for a fashion store in France is not always what works for an automotive shop in Germany, and seeing both makes me better at the next one.

The story

Curiosity first. Selling much later.

Five chapters, in the order they happened.

  1. 01

    Six years inside Shopify

    I learned Shopify from the inside: building complete stores, planning strategy, cleaning up store structure, running marketing and advertising, and working on conversion. Along the way I reached Level 2 as a seller on Fiverr, which mostly means a long stretch of delivering work for people who were paying attention.

  2. 02

    A conversation that stayed with me

    One evening my friend Lisa and I were talking about how AI would change the world, and she mentioned the idea of AI helping people buy things. It stuck with me. On vacation in Connecticus I finally sat down and researched it properly, and that is when I found the term Agentic Commerce.

  3. 03

    Testing it with my own money

    Instead of selling the idea, I tested it. I subscribed to Shopify, built stores, ran ads and marketing, and got about five sales the conventional way. Then I started experimenting. It was not smooth. I made mistakes, spent money, and rebuilt stores roughly three times while working out what mattered.

  4. 04

    The proof I needed

    One store did about 12 sales in a month, with the highest priced product around $133. I wanted to know if that held at higher prices, so I moved into electronics, then automotive and car parts, with products up to around $7,000. It took two orders. That genuinely surprised me.

  5. 05

    Doing it for merchants

    That was the point I felt ready. I sold the experimental stores and started offering Agentic Commerce as a service. 21 Shopify stores so far, in several countries, in industries as different as art, pets and car parts.

Industries I have worked in

  • Art
  • Pets
  • Automotive
  • Fashion
  • Lifestyle
  • Beauty
  • Electronics
  • Specialty products

How to reach me

The fastest way is WhatsApp.

Send me your store URL and tell me what you are trying to fix. If email suits you better, that works too.

Read client reviews

Next step

Is your Shopify store ready for AI-assisted shopping?

Every store is different. After reviewing yours and understanding what you need, I will recommend the right scope of work.